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The original one-hour movie was partially recast and re-filmed as a pilot for a new series on the U.S.
MAX HEADROOM ACTOR FULL
In 1987 the story was turned into a full fledged television series. The resulting program takes on a life of its own as the eccentric and unpredictable Max Headroom who can move through computer and television networks at will. In the process, he is injured and his mind is digitized into a computer program. In the pilot episode, Edison is hunted down by his own employer, Network 23. It introduced television reporter Edison Carter and his efforts to expose corruption and greed. Titled 20 Minutes into the Future, the movie was a dystopic look at a run-down near-future dominated by television and large corporations. To create a background story for their announcer, Channel 4 created a one-hour TV movie describing the story of the creation of the computer-generated person. He was the spokesman for Coca-Cola's disastrous New Coke campaign, using his trademark staccato to deliver the slogan "Catch the wave! Coke!" He also hosted an interview show on the Cinemax cable TV channel, and appeared in the video for "Paranoimia" by The Art of Noise. Max became a minor celebrity outside the television series. Later in the US version they were actually generated by an Amiga computer.) But when these things were combined with clever editing, the appearance of a computer generated human head was convincing to many. (Even the background was not actual computer graphics at first it was hand-drawn cell animation like the "computer generated" animations in the Hitchhiker's Guide to the Galaxy TV series. Max's image was actually actor Matt Frewer in latex and foam rubber prosthetic makeup with a fibreglass suit, superimposed over a moving geometric background. 3-D rendering and computing technology in the mid- 1980s was not sufficiently advanced for a full-motion, voice-synched human head to be practical for a television series. Max Headroom appeared as a stylized head on TV against harsh primary color rotating-line backgrounds, and he became well-known for his jerky techno-stuttering speech, wit, and puns ("Like they say when you're buying suppositories, 'With friends like that, who needs enemas?'").ĭespite the publicity for the character, the real image of Max was not computer-generated. The intent was to portray a futuristic computer-generated character. The Max Headroom character started in 1985 as an announcer for a music video programme on the British television channel, Channel 4, called The Max Talking Headroom Show.